AI Insights · Timothy · January 2023
Top 5 Social Apps on Android in Ghana Q4 2022
Discover the performance of the top 5 social apps on Android in Ghana during Q4 2022, including trends in downloads, revenue, and active users.
In the fourth quarter of 2022, the top social apps on the Android platform in Ghana exhibited various trends in downloads, revenue, and active user metrics. Here, we delve into the performance of the leading five apps: TikTok Lite - Save Data, TikTok, Facebook Lite, Save Status - Video Downloader, and Status Saver - Video Saver. Data is sourced from Sensor Tower, where more detailed insights are available.
TikTok Lite - Save Data saw a fluctuating download trend, starting strong with approximately 313K downloads in early October and ending December with around 166K downloads. Weekly active users showed a similar pattern, peaking at around 2.5M in early October and concluding the year with about 2.4M active users.
TikTok maintained a steady performance in weekly revenue, starting at $304 and rising to $1.1K by the end of December. Downloads remained relatively stable, averaging around 90K weekly, with a notable increase to 91K in the last week of December. Active users hovered around the 1.8M mark throughout the quarter.
Facebook Lite reported consistent download numbers, with a peak of 112K in mid-November and a slight dip towards the end of the quarter, finishing December with approximately 53K downloads. Active users remained robust, averaging around 3.2M weekly.
Save Status - Video Downloader experienced a significant spike in downloads, peaking at 319K in late October before settling down to around 13K by the end of December. Active users mirrored this trend, reaching a high of 681K in early November and closing the quarter with roughly 289K users.
Status Saver - Video Saver displayed stable download figures, averaging around 34K weekly, with a slight increase to 27K in the final week of December. Active users saw a consistent rise, starting from 249K in late September and ending the quarter with approximately 290K users.
Overall, these top social apps demonstrated varied but strong performances in Ghana during Q4 2022. For more detailed insights and data, visit Sensor Tower.
